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Real-Time Marketing for Business...
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MARKETING STUDY GUIDE
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Essential Guide to Marketing...
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Marketing in the Moment:...
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Discover how to use proven marketing thinking to supercharge the effectiveness of any government institution,... more
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Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing... more
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Basics Marketing 03: Marketing Management provides a battery of invaluable business skills, ideas and tools... more
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Basics Marketing 02: Online Marketing guides readers through the theory and practice of online marketing.... more
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Basics Marketing: Consumer Behaviour begins the Basics: Marketing series with an accessible and up-to-the-minute... more
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The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning... more
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A key text examining the theory and strategy of marketing in a global context, this acclaimed text uses... more
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Marketing Planning provides an overview of the essential elements of marketing planning with a particular... more
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